Touted as Ocala’s “Property Brothers”, Chris, Rob and Matt grace the cover of the June edition of Ocala Style Magazine and have feature articles which focus on their success in the Florida real estate market and the life style that they’ve created here in the greater Ocala region.
Ocala Style Feature Article: Find Your Dream Farm With Ocala Horse Properties – View Full Article
“Chris and Rob Desino and Matt Varney of Ocala Horse Properties continue to be the leading real estate company selling horse farms throughout Ocala and Marion County.
“They also own Wellington Equestrian Realty, and between both companies, these three represent the largest portfolio of premier horse farms in the world. Ocala Style sat down with Ocala Horse Properties to ask about their experience and what drives their business.”
What are your backgrounds in the equestrian real estate market?
Chris/Rob: “After selling our restaurants in New York, we felt as if the horse farm real estate business was the next step and chose Ocala because we both had wintered here with our horses. We had invested in Marion County horse farms and had firsthand knowledge of the value and charm of the area.”
Matt: “By my mid 20s I was a leading salesman specializing in large property acquisitions for a private residential/commercial development group. I met Rob and Chris shortly after, and we started our sister company, Wellington Equestrian Realty, in Palm Beach, which I ran for six years before focusing on the Ocala market.”
How do you ensure your clients make a wise investment and find the perfect property for them?
Rob: “We believe in a comprehensive approach, and the first outing to look at properties with a new client from out of town can even last a few days. Clients will leave with a market education, a firsthand knowledge of specific properties suited for them and, hopefully, a contract in hand for their future dream farm. That complete focus allows for a vital and open discussion of Ocala, the area and any questions from the client. It’s time well spent!”
What makes a buying or selling experience with Ocala Horse Properties extraordinary?
Matt: “We’re unique because we are a true team. The three of us are business partners who share in every successful transaction we have. When you hire us, you don’t just get one agent—you get the entire team. As a team, we believe that true experience in real estate means you are consistently involved in successful transactions, which is something we do year after year.”
Why should a client work with Ocala Horse Properties when looking for their perfect farm?
Chris: “We know this market better than anyone. We have found that potential customers like to work with a group that has a proven and recent track record of wise Ocala investments. Many of our clients trust us to help them make decisions as if their property was our own, something we take very seriously. We know our clients are going to be our neighbors, and we treat them like one from the beginning.”
Featured Lifestyle Profiles:
Also published in the June Edition of Ocala Style Magazine are two spotlight articles of Chris and Rob Desino, as well as Matt Varney. Get a better glimpse into what drives these business partners to live, work and thrive in Ocala and Wellington!
Men Of Style 2016 – Chris & Rob Desino
These brothers are passionate about two things: business and horses.
Rob and Chris started from scratch and owned a successful restaurant chain in New York before moving to Ocala to ride full-time as competitive eventers. It didn’t take long for them to fuse those interests and found Ocala Horse Properties. They haven’t looked back since.
“We can’t imagine ever selling something that we weren’t passionate about. We love business, working and educating people about wise investments, and we genuinely love horses. We like selling so much because we get to meet people from all across the world and talk horses all day long,” says Rob.
Men Of Style 2016 – Matt Varney
“If you’re investing in a horse farm, you’ll want a Realtor who understands your needs. Matt Varney has the experience, from working with clients on the Forbes Fortune 100 List to becoming the top-selling farm Realtor in Palm Beach County five years running before honing in on the Ocala market.
“But Matt doesn’t just know real estate—he knows horses. Along with Chris and Rob Desino, he was honored as a first founding sponsor of the Global Dressage Festival and supports dressage in Florida. He rides recreationally, but that’s not the only reason horses are close to his heart.
“Horses have been a part of my life for a long time, but really I’m a supportive horse husband at heart,” he says. “I live vicariously through my wife, Courtney, who is both an accomplished grand prix dressage rider and sport-horse veterinarian. I absolutely love watching her and our horses compete any time our busy schedules will allow it.”